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Partnership Brokered by Sports Club Advisors Powers New USTA Coaching Initiative

Chicago, IL — October 2025 

Sports Club Advisors is pleased to announce Capestany Racquet Sports has entered into a strategic licensing agreement with The United States Tennis Association (USTA) to integrate TennisDrills.tv as a cornerstone resource for the newly launched USTA Coaching initiative. 

This partnership, facilitated by Sports Club Advisors, will provide all USTA Coaching members with complimentary access to the comprehensive digital training platform through the USTA Coaching website portal. Launched on August 13th, strategically timed ahead of the US Open, the USTA Coaching program is designed to build a robust foundation for tennis development by ensuring every player receives quality instruction and guidance.

The strategic partnership was orchestrated by Sports Club Advisors, a premier boutique advisory firm specializing in mergers, acquisitions, and partnerships within the sports, fitness, and recreation sectors. Jim Bates, Partner at Sports Club Advisors, led the transaction, successfully aligning Capestany Racquet Sports’ premier digital training platform with the USTA’s mission to deliver innovative education and comprehensive support to coaches nationwide.

“We are incredibly excited to provide our coaching resources to USTA Coaching members, and we couldn’t have accomplished this without the exceptional expertise and guidance of Jim Bates and Sports Club Advisors,” said Jorge Capestany, Founder of Capestany Racquet Sports and creator of TennisDrills.tv. “Their deep understanding of the sports industry and intimate knowledge of the coaching community was instrumental in making this partnership a reality.”

“I want to personally thank Jorge for trusting us with his company. Facilitating the agreement represents exactly the type of impactful partnership we’re passionate about,” said Jim Bates, Partner at Sports Club Advisors.

About Sports Club Advisors

Sports Club Advisors is a boutique mergers and acquisitions advisory firm focused exclusively on businesses in the sports, fitness, and recreation industries. With decades of combined experience, the firm helps entrepreneurs, founders, and organizations achieve successful outcomes through strategic transactions and partnerships.

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